About Stan

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Singapore Tourism Analytics Network (Stan)

Stan is a data analytics platform to view visualisations and perform analysis on tourism-related data, aggregated from STB and the industry, to derive actionable insights about Singapore's visitors

Stan allows users to gain access to the latest tourism data in visualisations. The platform has an automated built-in visual analytics tool, which aggregates tourism data into graphs and figures. Users can dynamically filter or drill down the data by various parameters such as visitor traits, geography and time frame to derive insights.

Upcoming Stan features:

Data Marketplace

A data repository for industry to share and consume Singapore tourism-related data.


A co-creation space, equipped with predictive tools, for industry collaboration on data analytics projects.